![Wix exp ban strateg.png](https://static.wixstatic.com/media/da2986_8a66e6847b5c4bde8b2e9fb264ff6b06~mv2.png/v1/fill/w_980,h_500,al_c,q_90,enc_avif,quality_auto/da2986_8a66e6847b5c4bde8b2e9fb264ff6b06~mv2.png)
Strategy
Breakthrough thinking in action. ​
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Strategy is a plan of action designed to achieve an overall aim.
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A good strategy to answer three questions:
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What to change?
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What to change to?
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How to cause the change?
What To Change?
Not every problem is worth solving.
Which problems to ignore and which problems really matter?
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The answer lies in finding the vicious cycle.
A serious problem is a problem that manifests itself in a vicious cycle and generates many undesirable effects.
![vicious cycle Small.jpeg](https://static.wixstatic.com/media/da2986_15a4f60d28164456ad8b71a51bcf3a9a~mv2.jpeg/v1/fill/w_320,h_320,al_c,q_80,enc_avif,quality_auto/vicious%20cycle%20Small.jpeg)
![GOOD SOL.gif](https://static.wixstatic.com/media/da2986_8da52bb5b3f9403984c423cd1d661428~mv2.gif/v1/fill/w_558,h_267,al_c,usm_0.66_1.00_0.01,pstr/GOOD%20SOL_gif.gif)
What To Change To?
There must be a reason that a solution is not yet realized. There is likely a long-lasting, unsolved dilemma.
In order to create a breakthrough, we need to solve the conflict that prevents us from breaking the vicious cycle.
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A good solution should eliminate the conflict.
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How can both needs be achieved without at least one of the conflicting actions?
What Makes A Solution Robust?
Vision & Mission
Clarity of the overall objective and mode of operation that are driving the solution.
Build-Capitalize-Sustain​
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Breakdown of the solution elements needed to build, capitalize on and sustain the desired level of performance.
Critical Assumptions​
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Clarity of the ‘why’ behind the ‘what’ for each solution element.
Building a Robust Solution
The Strategy & Tactic Tree
![sant.png](https://static.wixstatic.com/media/da2986_030fff2e5c044e07a5c0164ed0ad6408~mv2.png/v1/fill/w_539,h_406,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/sant.png)
Strategy
Tactic
Strategy
Tactic
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Build-Capitalize-Sustain
![Diagram.png](https://static.wixstatic.com/media/da2986_3a2f78d85b5545fbbd076eed55ca440e~mv2.png/v1/fill/w_697,h_349,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Diagram.png)
The Vision & Mission
Build
Capitalize
Sustain
How To Cause The Change?
A great solution often involves a major change. How to introduce the changes harmoniously rather than creating conflicts?
Would A Person Accept The Change?
![MERMAID.png](https://static.wixstatic.com/media/da2986_4df7b88021564bd999159b441b63959d~mv2.png/v1/fill/w_721,h_476,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/MERMAID.png)
The 4 Quadrants Of Change
![treasure.png](https://static.wixstatic.com/media/da2986_62c8b968efa24f1d8a23c79994fa7fa8~mv2.png/v1/fill/w_79,h_79,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/treasure.png)
The superior gains in the new reality:
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What major new gains will be achieved?
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What new possibilities open up?
![croc.png](https://static.wixstatic.com/media/da2986_4ca230a83b38479baf4ddd1f5a56b44d~mv2.png/v1/fill/w_79,h_79,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/croc.png)
The major problems in the current reality:
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What current pains will be addressed?
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What problems will likely emerge if the change is not made?
![mermaid.png](https://static.wixstatic.com/media/da2986_e4493c9872ab4b788bf0adc5d8f6a303~mv2.png/v1/fill/w_116,h_116,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/mermaid.png)
The sacrifices made by changing to the new reality:
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What current gains/advantages will be lost?
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What key relationships will be at risk?
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Which alternatives are used or considered?
![brokefoot.png](https://static.wixstatic.com/media/da2986_d68d018ce3a246a0b0eeefe414517780~mv2.png/v1/fill/w_116,h_116,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/brokefoot.png)
The risks in pursuing the new reality:
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What are the major risks to making
the change? -
What are the major obstacles to making
the change?
The Complete Process
![Diagrams.png](https://static.wixstatic.com/media/da2986_b56a1a1bb4714e0d919f0ee16a407b5d~mv2.png/v1/fill/w_600,h_439,al_c,q_85,usm_0.66_1.00_0.01,enc_avif,quality_auto/Diagrams.png)